Nestlé-BISP Rural Women Sales Program
The collaboration between the public and private sectors for the socioeconomic development of rural women in Pakistan is exemplified by the pioneering Nestlé-BISP Rural Women Sales Program. Launched in 2017, this initiative transforms BISP beneficiaries into empowered entrepreneurs by providing them with training, interest-free microfinance, and supportive infrastructures. The women’s role as primary registered distributors…